Click Tracker: Click Measurement and Validation for Click Fraud Prevention
Every click counts! But are you counting the right click? Identifying invalid clicks brings accuracy in measurement, combating one of the major challenges for advertisers. Invalid traffic not only drain your ad budget but also skew the performance measurement. Click trackers act as the first line of defense where the infiltration war begins, advertisers can identify invalid clicks and weed them out before they damage your ad campaign performance and drain your advertising budget.